MIBW
Archives
April
14, 2004
Please
note that these are archives so many links to ads and
old pages may not work.
Of
course any contests or special sales you may read about
are obsolete so please don't email me about any
promotions, thank you.
Any
reference to my old domain My IBiz Helper.com will
redirect to Ezine Ad Helper.com, this includes any
email sent to myibizhelper.com
So
please do not send any mail to myibizhelper, it will be
treated as spam.
If you need to contact me, use the
contact
form here
MIBW Is Sponsored By...
======================================
Do YOU drink coffee or tea or know someone who does? Are you
interested in being in a company with excellent leadership,
superb commitment, and a vision to succeed based on being
“product centered and people focused”? CoffeeFair offers 2
memberships, f/r/ee and p/a/id. 100% Fairly traded and
organic. Charities are a priority. More info or sign up at:
http://www.CoffeeCash.mlmcoops.net/coop/ or email
TopTeam@coffeefair.com
======================================
Welcome From Your Publisher...
======================================
Welcome to another edition of MIBW.
What a crazy week, taxes due, family to deal with, and a
business to maintain.
We all feel stretched in so many different directions we wonder
can we ever come up for air??
This is one of those weeks where I wish I could start all over
again so I don't make the same crazy mistakes.
But that is the beauty of life, to learn from our mistakes so I
won't complain, just be grateful.
That is my tip for the week and I will leave it at that :)
Have a great week everyone. Thanks for reading MIBW and I hope
you enjoy the rest of your week
Your Publisher,
Donesia
^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
Hot Off The Presses
^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
Check these great opportunities
Get your Free Lead Capture System Today
***Free,
***Simple,
***Effective
http://trackme.biz/t.php?id=1439
LUXURIOUS VACATIONS - Absolute luxury has never been
so affordable, luxurious vacations starting as low as $99
for the entire week, to learn more about these fantastic
vacation prices visit us online at
http://www.Vacationshares.org
and become member today!
Do you drink COFFEE or know someone who does?
COFFEE FAIR IS EVERYWHERE!
Join America's fastest growing coffee
program, and make money with the
world's favorite beverages coffee & tea.
http://www.CoffeeConnects.com
Oh No Did You Lose Money Again Last Week?
If you're not making good money online with any affiliate,
associate, networking, powerline or page exchange program,
you never did the right thing first. The One Thing every
guru did FIRST and never really explained. Now it's time
you knew.
http://shmyl.com/gtfison?subject=10MIBW
======================================
How can you be sure that your marketing
efforts will generate
profits?
======================================
Copyright 2004 John Taylor
There are several ways to ensure that your adverts are
responsive let me outline my top ten response boosting
techniques:
1. An attention grabbing headline is crucial. Yes,
headlines are one of the most important elements within
your web pages. The majority of professional copywriters
have been known to spend as much time on headlines as they
do on all other elements of an advert or web page combined.
The purpose of a headline is to grab your targeted
prospect's attention and pull them into your advert or web
page copy.
2. Get inside the mind of your target audience. Don't write
for everyone, write for a real person. When you are writing
your advert address it to one specific individual who is
representative of your target audience.
3. Get your prospect to think in the here and now, build
some urgency into your copy. Where appropriate you can
improve responses by making special limited-time offers
that encourage them to act right now. However, you should
always impose a real deadline; you can really undermine
your credibility with false deadlines.
4. Again, keep your prospect in the here and now and
encourage your them to take action immediately. Yes, make
it unmistakably clear exactly what they should do with
language like "click here right now".
5. It goes without saying that for maximum response you
should constantly test and refine your copy to determine
which alternatives are most successful. Once you have a
proven "control" advert or web page, you should continue
testing in order to increase your responses even more.
6. Collect examples of successful copy. I have a folder on
my computer where I save copies of adverts, headlines and
even complete web pages. When I am writing a new advert or
web page I skim through my file and it helps to get me
thinking about writing my own copy.
7. Include testimonials in your copy, they can be very
effective in overcome your prospects natural resistance.
Always ask permission before using a testimonial and
include as much concrete detail as possible to add weight
to the testimonial
8. Informative, editorial style copy can be significantly
more effective than copy that looks like an advertisement.
Be creative and find ways of formatting your copy in a more
editorial style.
9. KISS - Keep It Short & Simple. Don't use long paragraphs
and sentences; break your copy into smaller paragraphs and
sentences and include only one main thought per sentence.
Don't ramble and don't try to pad out your copy with
unnecessary words.
10. This may seem like a contradiction to number nine.
Always describe your product or service completely. People
are prepared to read long sales letters, as long as they
find them relevant and interesting. But nobody will want to
read boring copy!
John Taylor is the author of "Learn over Twenty ways To
Improve Your Conversion Rate and Multiply Your Profits" - A
Special Report that contains a wealth of information on
professional testing and tracking techniques that can boost
your conversion rate and generate increased profits. To
learn how testing and tracking can boost your profits click
this link now:
http://www.test-and-track.com
======================================
Spotlight Ads
======================================
Learn to build your contact list ***No cost or obligation Get
your fr^ee system here:
http://trackme.biz/t.php?id=1439
Pay Package Like You Have Never Seen!
If you would like to have your Dream Car and your
Dream Home paid for then get involved NOW with
the NEWSSHOP.Go have a look at
http://www.thenewsshop.com
======================================
Looking For Some Good Ezines To Read?
======================================
<<< Succeed Online News >>>
Don't Miss Out! on the Best News for any Marketer...
Learn from Timely, Informative and Result Oriented
Articles... The Latest and Greatest Marketing Strategies,
Tools and Resources, Tips & Advice... AND it's FR E!
http://www.succeedonlinenews.biz
<<< Cutting Edge MLM News >>>
Remember how it felt, when you where building your Network
without the Secrets? Now, you don’t have to feel that way !
Shorten your Journey to MLM with Cutting Edge MLM.
MLM Secrets Exposed with Cutting Edge MLM News.
Get your Free Cutting Edge MLM Newsletter
+ your Free Ebook MLMSECRETSEXPOSED
Go to http://tinyurl.com/ion0
<<< Home Business on a Budget Newsletter >>>
Home Business on a Budget Newsletter - helping you succeed
without spending an arm and a leg. Each exciting issue is
jam-packed with helpful articles, contests, scam reports
and a whole lotta fun! Claim your free gifts valued at over
$120 now at
http://tinyurl.com/36e5s Join us, won't you?
<<< The Left Handed Times >>>
Do you want to learn a lot, have fun, get free ads
and find terrific resources to help you with your
business? It's easy! You'll find all that and more in
our quality online newsletter. Its got a personality
you'll love! It's free to subscribe so go take a peek
http://www.ad-alyzer.com/727/mibwastlht0403
======================================
How To Instantly Read Your Prospects Mind
by Harnessing The
Power of 5 Magic Words
======================================
""
Copyright © 2004 David Lovelace
Want to dramatically increase your product sales? Are you
frustrated with the lack of response to your ads?
Perhaps you are working harder, instead of smarter when
planning your ad campaign. What's the cure?
A little 'marketing magic' is the answer...
I'm going to show you how to read your prospects mind, without
using ESP, by arranging 14 simple letters into a magical phrase
that is guaranteed to reveal what your prospect is thinking at
this very moment!
Pay close attention, because the magic is unfolding now:
------> What's - in - it - for - me? <-----
You are officially inside the mind of a potential customer!
And guess what...every potential customer is thinking the exact
same thing at this very moment!
Those 5 words should be printed and posted so that you can
remind yourself daily of the key to smarter advertising.
Before you close this edition, make a point to open a Word
document, type in "What's in it for me?" in large letters,
actually print it out and post it next to your computer.
The simplicity of this will surprise you.
Marketing is not quite as complicated as we tend to make it.
But there are some rules. And the first is to realize the
mindset of your target market. To do this, you must do a little
role playing.
Once you get to the 'other side', diving into the marketing
waters, it's hard to return to the 'outside looking in' way of
thinking. It is important not to leave that mindset behind.
Remember the shoes you were wearing before you jumped in the
water.
Think about that for a minute. You are placing ads everywhere
and to your disappointment, you cannot get a hit or a response
to save your life. You ask yourself, "What am I doing wrong?!"
Time to take a step back and review. Make a point to recall the
ads that made you react. What words, phrases, or style of ad
prompted you to act? Write those things down as you recall
them.
Now take a look at the latest crop of classified or sponsor
ads in a newsletter you subscribe to. But this time look with
the 'outside looking in' eyes. And as you read them, ask
yourself the "magic" question: "What's in it for me?"
In other words, ask yourself .. "how can this product or
service benefit me?"
If you see an ad that says, "We're the #1 most popular service
on the internet!", that's not a benefit. The fact that they say
they're number one means nothing to you, nor anyone else. Who
cares?!
However, if the ad went on to tell you that "because we're # 1,
you'll achieve your goals 13 weeks faster than our
competition!" --then that's a benefit! That's "what's in it for
you".
Let me show you a recent scenario regarding an ad I spotted. I
excluded the email address to protect the innocent :-)
Mr. Joe Blow's Ad: [Working Harder]
"Are you interested in improving your financial situation?"
mailto:joeblow@mailservice.com
http://www.wealthlink.com/amazingformula
My Revisions: [Working Smarter]
"F.REE report: 5 ways to shave $1,000's in credit card
interest starting today. Send for your no cost report now:
mailto:joeblow@mailservice.com?subject=Send_Report
http://www.wealthlink.com/amazingformula
Which would you respond to?
The original ad is boring, tells you nothing, and will get
passed over like roadkill.
The smarter ad tells you what's in it for you by spelling out
the immediate benefits. Plus it calls you to take action.
With a slight revision and attention to those 5 little words,
Joe will now experience a dramatic increase in his response
rate. And he didn't have to take a single ESP class! :-)
OK, here's where you print something out and post it. You know
what to do.
Dave Lovelace is publisher of "6 Figure Mar.keting Tips" audio
e-letter. Discover smarter mar.keting strategies that generate
prospects and profits starting today. F.ree course, "5 Simple
Steps to Internet Profits" when you subscribe today. Grab a
sample e-letter and your f-ree 1 year subscription here:
http://www.6figuremarketing.com/subscribe.html
Menu
Of Services
